Must read case study for shopping malls – No matter the size of your mall
Before we jump into the data and effects from herningCentret who have been using Emplate for years you should understand the background of the mall.
2 weeks before Valentine's Day, Nivy introduced themed rewards from their tenants. They managed to obtain the rewards in exchange of exceptional marketing exposure in the app, newsletter and social media.
Free Valentine’s Day rewards provided for by their tenants as a win-win situation, where tenants benefit greatly from the exposure and Nivy has great content for SoMe and themed rewards to share in the app.