Must read case study for shopping malls – No matter the size of your mall
Before we jump into the data and effects from herningCentret who have been using Emplate for years you should understand the background of the mall.
Reward - Christmas trees
September 12, 2022
Nivy created great attention with their Christmas tree reward.
- Nivy Centrum
- Bratislava, Slovakia
- 300+ stores
- Launched their app in September, 2021
Nivy create a reward with a total limit of 20 and sent out a push notification the day before it was launched that the 20 fastest customers would get a free Christmas tree (worth 9 EUR per tree).
The campaign was a success
Customers were very excited about the reward and the big attention meant people waited more than an hour to get a tree.
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